Tourism web design

Tourism websites built for bookings.

Fast, secure, modern sites for tour operators and accommodation.

Get a quote See my work

[Photo placeholder: wide Hakuba winter view, your own photo]

  • 66 KB

    Fast

    Plain code, no heavy theme. My old home page was 2,160 KB. [confirm once live]

  • 0

    Logins to attack

    No WordPress, no plugins, no database. HTTPS on every page.

  • 1 msg

    To update

    Send the change as a message. I check it, you approve the preview.

  • Every

    Version saved

    Any change can be undone. Daily backups included.

Fast

Fast on any phone.

Plain HTML pages with very little code, and images sized for each screen. Here is my own home page, old and new, drawn to scale:

Old home page (WordPress) 2,160 KB

New home page 66 KB

Page weight on a phone, measured with Lighthouse on 28 Oct 2026. The new page was measured on a local test server. [confirm once live]

Secure

Less to break into.

A WordPress site has a login page, plugins, a database and a theme, and each one needs updates to stay safe. My sites are plain files, served over HTTPS.

What a WordPress site needs

  • Login page
  • Plugins
  • Database
  • Theme

HTTPS + your content

What's left: your pages, served over HTTPS. Nothing to log in to, no plugins to patch.

How updates work

Change your site the way you'd text a friend.

  1. 01

    Tell me the change. Type it as a message (voice notes [to test]). For example: "Add our new winter tour to the tours page."

  2. 02

    Check the preview. A link to your site with the change made. Look at it on your phone.

  3. 03

    Approve it. It goes live. The old version is kept, just in case.

Hakuba Digital

Add our new winter tour to the tours page please. Night snowshoe tour.

Done. Here's the preview:

Looks good, approve

It's live.

An example conversation: a client asks for a new tour to be added, gets a preview, approves it, and it goes live.

Services

Everything a tourism business needs online, from one person who knows the industry.

  • Tourism Web Design

    Built to convert

    Day tours, multi-day instruction or accommodation: your site guides visitors to book. Fast, secure and in English, Japanese or both.

  • Tourism SEO

    Get found in Google

    Good content, clean structure and a fast site. It's only worth it if your business is already working. Then SEO helps you hold the top spot.

  • Online Marketing

    More bookings

    Meta ad campaigns and landing pages built to turn clicks into bookings.

Monthly hosting, updates and AI edits

A secure site, daily backups and email support. Send changes whenever your business changes.

Ask about monthly plans

Logos and branding too, made with a partner designer.

Japan business?

With more than 10 years living in Hakuba, I build English-language sites for businesses across Japan. 日本語でも大丈夫. I build multi-language sites all the time.

NZ business?

I'm a New Zealander with clients across NZ and Australia. I help tourism businesses build fast, responsive sites and take more bookings online.

Selected projects

Clients in Japan, New Zealand and Australia.

  • The Hakuba Ski Concierge home page: a skier carving down a groomed slope, with the heading 'Hakuba Ski Concierge' and a Book now button.

    Hakuba Ski Concierge

    Boutique ski school · Hakuba

  • The new Hakuba Digital home page, with the heading 'Tourism websites built for bookings.'

    Hakuba Digital

    This website, rebuilt from WordPress · See before and after

Before and after

My own website is the first example: the old WordPress site, next to the new one.

The old Hakuba Digital home page: logo, menu and the heading 'Tourism-Focused Web Design & Digital Marketing'.
Before: the old WordPress site, October 2026.
The new Hakuba Digital home page: the heading 'Tourism websites built for bookings.' with Get a quote and See my work buttons.
After: the new site, October 2026.

What clients say

Whatever it is Jade does, it works. I haven't been this busy - ever. My site is on Page 1 for all the keywords we focused on. And my guests say the site is super easy to navigate and book with. I've had nothing but positive feedback - people reaching out take the time to say, "your site is so easy to use, thanks for making it simple to book". It's great for me and my guests.

Jenne Leedes, Bike About Tours

Highly professional, excellent service. I have personally known Jade for approaching 8 years and wouldn't hesitate to recommend his services for a second. Truly skilled at what he does, he goes above and beyond to deliver the website that you have envisioned for your business. I was over the moon with the re-design for my ski school, and will be for a long time to come.

Nadine Robb, Hakuba Ski Concierge

Jade was very professional throughout the process of creating our new website. Planning, design, and adding in our applications went very well and he seems to be a master of SEO and working out how to be well ranked in searches. With Jade you get more than a website ninja, he's like hiring a consultant on your overall internet presence. Highly recommended!

Sayaka Miller, Tengu Properties

[Photo placeholder: Jade in Hakuba]

About

Hi, I'm Jade Barham.

I'm from New Zealand and have lived in Hakuba for more than 10 years.

I've been building websites since 2012, many of them for tourism businesses in Japan and New Zealand.

Now I work AI-first. You ask for changes in plain words, and I check every one before it goes live.

Get a quote

Let's talk about your site.

A few quick questions. No prices or instant estimates: I'll look at what you need and reply by email.

Prefer email? hakubadigital@gmail.com

1 About you
2 Your business
Type of business
3 Your project
What you need (tick any)
Languages
When you'd like it

I'll get back to you within 1 working day.